"The manner in which you communicate, plan, and anticipate my training needs is cunning. It is easy to train because I know that you have considered all angles before my training plan is proposed. I appreciate the time you take to answer any questions that I have regarding my training and racing plans. This enables me to focus on the task at hand "
Kenneth Ruterbories, Hawaii Ironman World Championship Qualifier and 2004 USAT Ultra Distance National Champion (35-39).

"When I started in triathlon, there was a lot of fun, newness and excitement to the first few years.  Each season I was noticing improvements in my performances, then BAM! one day I hit a plateau.  No amount of training or specificity seemed to make a noticeable difference.  That’s when I discovered Eric’s Train the Brain coaching.  The mission  was to train my brain for optimum performances.   The techniques were simple and non-intrusive. After just a few sessions with Eric, the results were immediate.  I raced faster and with more joy than before, and turned in several personal bests that season.  This may seem like the ending, but it was really a new beginning for me."
Rainey Wikstrom, USA Triathlon Coach and Elite Age Group Triathlete

"I played hooky yesterday and went skiing due to my husband's encouragement.  I almost jumped up and down and yelled your name at the top of my lungs after my first run.  It was deep powder - untouched.  It was my first day really skiing of the season.  I skied the run top to bottom without stopping, without even breathing hard and with NO knee pain!  I haven't had a run like that as long as I can remember.  I felt I was in the best early season shape I have ever been in.  I thought about you a lot because I credit you for my motivation and fitness." 
Shelley Simonton, Adventure Athlete

“'I want you to go out and run as hard as you can until you fall apart.' Those were Eric’s instructions to me when I told him I wanted to try to break through a time barrier for the 10K. So I tried it and PR’d.  Eric has helped me find mindfulness and intention in my training and racing. I have learned not to dissociate when it hurts. With his help, I am learning to integrate the sport into my psyche. Eric takes the time to listen to me and understand me. He has taught me the meaning of MOXIE and the process of success."
Rusha Pearson, Triathlon National and World Age Group Championship Competitor

"Coming off of a year of surgeries, chemotherapy, and radiation with ten extra pounds and one dismal triathlon under my belt, I was pretty anxious about getting back into the shape I was accustomed to being in.  Eric’s coaching has made me realize that I will get back. Eric was always available, by e-mail or phone.  He kept his eye, and therefore mine, on the goal and his emphasis on consistency was a great theme for me.  The comprehensive focused program from Eric pushed me way further down that road than I would have gotten on my own.  The proof was in the pudding- I cut my time on the run by 2.5 min/mile!"
Lex Wauters, Ogden Valley Triathlon; 5th Place Age Group

"After completing 11 races in 2005, I took first place in the Intermountain Cup Mtn Bike Series and won the Utah State Cross Country Mtn Bike Championship. First place overall among all these other amazing women. Eric has taught me so much about commitment, perseverance, attitude, confidence, effort, dedication and believing in one’s self. I now know and believe that no dream is unreachable. It isn’t about first place finishes it’s about believing in yourself and letting yourself work towards a goal that you thought may be unattainable in your own world. I can’t wait to start working towards next year’s goals."
Janet Munro, Utah State Cross Country Mtn. Bike Champion and Intermountain Cup Mtn Bike Series Overall Champion - Sport

"I remember you saying to me, “I want to coach you!”  Let me just tell you, this made me feel great!  It made me feel like you recognized potential in me and that you believed in me.  You were always available when I needed you and I felt your enthusiasm for helping me grow. When you introduced me to your Train the Brain program, I felt a whole new world open up to me.  I could dream bigger and accomplish more than I’d imagined.  This year, I saw the results when I took home a number of trophies and several PR’S.  More importantly, I found myself racing in a whole new way."
Rainey Wikstrom, USA Triathlon Coach and Elite Age Group Triathlete

"I’ve known Eric since our high school days of being football and track teammates.  Even today, his passion for athletic competition is strikingly evident.  It only made sense to ask him to coach me when I decided to get back into marathon participation.  That was three years ago and little did I know how much that phone call would change my life.  Since then, he has coached me through two marathon seasons and an inaugural triathlon season.  His multi-sport coaching expertise was instrumental in producing a great first triathlon year.  His guidance and my enjoyment of triathlon competition has inspired me to set and focus on the ultimate of triathlon goals.  He is now coaching me for my first Ironman Triathlon.  With his help, there is no doubt in my mind that I will be sprinting across the finish line with a smile my face!"
Troy Spier, Trisupplyonline.com owner and soon to be Ironman

"As a weekend warrior, I really appreciate the way Eric's custom workouts fit
my schedule and allow me to build sport-specific and overall fitness to really
perform on my precious days off. With Eric's help I have been able to rebound
from an injury, increase my endurance on big mountain days and generally ski,
climb, bike and run harder.
Mark Heineken, Adventure Athlete

"The greatest gift Eric has given me is a change in mindset from wanting to be in shape to training for a goal.  I've learned more about pacing and discipline and let go of my fears of competitions.  Winning isn't part of my program, training to do my best is. I have done things that I cannot believe I've done.  I recently signed up for a hill climb run, 4,139 vertical feet over 7 miles, without really even thinking about it."
Shelley Simonton, Adventure Athlete

"I started out as a sprint triathlete and have now done multiple marathons and Ironman triathlons as well as many things in between. My biggest accomplishment was qualifying for the Boston Marathon during my first marathon, thanks to Eric's guidance. After working with Eric, my training is much smarter--I no longer use 'junk miles' to train but instead have more quality workouts with specific purposes."
Allison Clinton, Boston Marathon qualifier and Ironman competitor